{"id":78742,"date":"2026-04-21T17:36:04","date_gmt":"2026-04-21T17:36:04","guid":{"rendered":"https:\/\/loginfo24.com\/2026\/04\/21\/o-crescimento-por-si-so-nao-e-mais-suficiente-na-logistica-de-pacotes\/"},"modified":"2026-04-21T17:36:04","modified_gmt":"2026-04-21T17:36:04","slug":"o-crescimento-por-si-so-nao-e-mais-suficiente-na-logistica-de-pacotes","status":"publish","type":"post","link":"https:\/\/loginfo24.com\/pt-pt\/2026\/04\/21\/o-crescimento-por-si-so-nao-e-mais-suficiente-na-logistica-de-pacotes\/","title":{"rendered":"O crescimento por si s\u00f3 n\u00e3o \u00e9 mais suficiente na log\u00edstica de pacotes"},"content":{"rendered":"

O mercado europeu de log\u00edstica de pacotes est\u00e1 passando por uma fase de consolida\u00e7\u00e3o, caracterizada por condi\u00e7\u00f5es de concorr\u00eancia alteradas e crescentes exig\u00eancias em infraestrutura e efici\u00eancia. Segundo Rico Back, s\u00f3cio-gerente da SKR Beteiligungs AG, o crescimento por si s\u00f3 n\u00e3o \u00e9 mais suficiente para sustentar os modelos de neg\u00f3cios. \u201cA concorr\u00eancia ser\u00e1 decidida no futuro pela escalabilidade, efeitos de rede e infraestrutura\u201d, explica Back.<\/p>\n

Nos \u00faltimos anos, muitos mercados de pacotes experimentaram taxas de crescimento excepcionais durante a pandemia. No entanto, essa din\u00e2mica se normalizou ap\u00f3s 2022. Na Alemanha, espera-se um crescimento moderado do mercado de pacotes de cerca de dois por cento at\u00e9 2025, conforme informa a associa\u00e7\u00e3o do setor BPEX. O forte crescimento de volume anteriormente havia mascarado os custos crescentes, mas com a normaliza\u00e7\u00e3o dos mercados, as condi\u00e7\u00f5es de concorr\u00eancia est\u00e3o mudando fundamentalmente. Efici\u00eancia, densidade de rede e alcance est\u00e3o se tornando cada vez mais importantes.<\/p>\n

\u201cMuitos fornecedores agora percebem que seu modelo de neg\u00f3cios n\u00e3o \u00e9 mais vi\u00e1vel nas novas condi\u00e7\u00f5es de mercado\u201d, diz Back. Os desafios associados ao aumento dos custos e \u00e0s maiores exig\u00eancias n\u00e3o podem mais ser compensados pelo crescimento anterior.<\/p>\n

Consolida\u00e7\u00e3o como resposta a novas condi\u00e7\u00f5es de mercado<\/h3>\n

Desde 2025, um padr\u00e3o claramente reconhec\u00edvel na log\u00edstica de pacotes europeia se manifesta, caracterizado por v\u00e1rias formas de fus\u00f5es. Exemplos incluem a fus\u00e3o da Evri com a DHL eCommerce UK em outubro de 2025, a entrada da FedEx e Advent na InPost em fevereiro de 2026, bem como uma joint venture entre a DHL eCommerce e a CTT na Pen\u00ednsula Ib\u00e9rica, cuja conclus\u00e3o \u00e9 esperada para maio de 2026. \u201cEsses n\u00e3o s\u00e3o casos isolados\u201d, enfatiza Back. \u201cMuitas empresas est\u00e3o se consolidando atualmente, pois a press\u00e3o est\u00e1 aumentando visivelmente.\u201d<\/p>\n

A consolida\u00e7\u00e3o \u00e9 impulsionada por v\u00e1rios fatores. A constru\u00e7\u00e3o de infraestrutura, como esta\u00e7\u00f5es de pacotes e redes automatizadas, \u00e9 t\u00e3o intensiva em capital que muitos fornecedores mal conseguem suport\u00e1-la sozinhos. Al\u00e9m disso, os requisitos regulat\u00f3rios, a digitaliza\u00e7\u00e3o e a moderniza\u00e7\u00e3o de frotas aumentam os custos fixos, tornando os efeitos de escala um fator competitivo decisivo.<\/p>\n

Press\u00e3o adicional \u00e9 gerada por grandes plataformas como a Amazon, que continuam a expandir suas estruturas de entrega e cada vez mais gerenciam volumes internamente. Ao mesmo tempo, o volume de envios cresce devido a novas plataformas de e-commerce como Temu ou Shein, frequentemente com margens menores e maiores exig\u00eancias operacionais. \u201cSem tamanho, \u00e9 quase imposs\u00edvel atender \u00e0s crescentes exig\u00eancias de infraestrutura, tecnologia e efici\u00eancia de forma economicamente vi\u00e1vel\u201d, afirma Back.<\/p>\n

Desafios para fornecedores menores<\/h3>\n

Particularmente, fornecedores sem tamanho e cobertura de rede adequados enfrentam uma situa\u00e7\u00e3o dif\u00edcil. Eles costumam ser grandes demais para nichos especializados, mas pequenos demais para realizar verdadeiros efeitos de escala. \u201cPara muitos desses fornecedores, a quest\u00e3o n\u00e3o \u00e9 mais se querem crescer \u2013 mas se ainda podem crescer sob as condi\u00e7\u00f5es atuais\u201d, explica Back.<\/p>\n

A SKR Beteiligungs AG acredita que a consolida\u00e7\u00e3o est\u00e1 apenas come\u00e7ando. Os pr\u00f3ximos anos devem ser marcados por mais fus\u00f5es, aquisi\u00e7\u00f5es e parcerias estrat\u00e9gicas. \u201cSob press\u00e3o est\u00e3o principalmente os fornecedores que n\u00e3o conseguem escalar adequadamente nem se posicionar claramente no mercado\u201d, diz Back. \u201cNo final, prevalecer\u00e3o aqueles que t\u00eam tamanho ou um perfil claro.\u201d<\/p>\n

www.skr-ag.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

O mercado europeu de log\u00edstica de pacotes est\u00e1 se consolidando devido ao aumento das exig\u00eancias e custos, o que representa grandes desafios para os fornecedores menores e torna prov\u00e1veis novas fus\u00f5es.<\/p>\n","protected":false},"author":7,"featured_media":78737,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[6663,6679,1617,6665],"tags":[21109,21110,21111,21112,21113,21114,21115,21116,21117,21118,21119,21120,21121,21122,2115,2116,21123,21124,21125,21126,21127,21128,21129,21130,21131,21132,21133,21134,21135,21136,21137,21138,21139,21140,21141,21142,21143,21144,21145,21146,21147,21148,3157,21149,21150,21151,21152,21153,21154,21155,21156,21157,21158,21159,21160,21161],"class_list":["post-78742","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alemanha","category-europa","category-expedicao-e-logistica","category-suica","tag-amelioration-de-lefficacite-des-prestataires-de-services-de-colis","tag-automated-parcel-stations","tag-automatisierte-paketstationen","tag-bpex-forecast-parcel-market-francais-logistique-de-colis","tag-bpex-prognose-paketmarkt-english-parcel-logistics","tag-challenges-for-small-logistics-providers","tag-conditions-du-marche-des-prestataires-de-services-de-colis","tag-consolidation-dans-la-logistique","tag-consolidation-in-logistics","tag-conversion-de-flotte-logistique","tag-croissance-du-marche-des-colis","tag-defis-pour-les-petits-prestataires-logistiques","tag-deutsch-paketlogistik","tag-dhl-ecommerce","tag-digitalisierung-in-der-logistik","tag-digitalization-in-logistics","tag-e-commerce-platforms","tag-e-commerce-plattformen","tag-economies-dechelle-dans-la-logistique-de-colis","tag-economies-of-scale-in-parcel-logistics","tag-effets-de-reseau-dans-la-logistique","tag-efficiency-improvement-parcel-service-providers","tag-effizienzsteigerung-paketdienstleister","tag-europaeischer-paketmarkt","tag-european-parcel-market","tag-exigences-reglementaires-logistique","tag-fedex-and-advent","tag-fedex-et-advent","tag-fedex-und-advent","tag-fleet-conversion-logistics","tag-flottenumstellung-logistik","tag-growth-in-parcel-market","tag-herausforderungen-fuer-kleine-logistikanbieter","tag-infrastructure-dans-la-logistique-de-colis","tag-infrastructure-in-parcel-logistics","tag-infrastruktur-in-der-paketlogistik","tag-konsolidierung-in-der-logistik","tag-marche-europeen-des-colis","tag-market-conditions-parcel-service-providers","tag-marktbedingungen-paketdienstleister","tag-network-effects-in-logistics","tag-netzwerkeffekte-in-der-logistik","tag-numerisation-dans-la-logistique","tag-partenariats-strategiques-logistique","tag-plateformes-de-commerce-electronique","tag-previsions-bpex-marche-des-colis","tag-regulatorische-anforderungen-logistik","tag-regulatory-requirements-logistics","tag-sendungsvolumen-und-margen","tag-shipment-volume-and-margins","tag-skaleneffekte-in-der-paketlogistik","tag-stations-de-colis-automatisees","tag-strategic-partnerships-logistics","tag-strategische-partnerschaften-logistik","tag-volume-denvoi-et-marges","tag-wachstum-im-paketmarkt"],"acf":[],"yoast_head":"\nO 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