{"id":58110,"date":"2022-08-29T14:55:29","date_gmt":"2022-08-29T12:55:29","guid":{"rendered":"https:\/\/blog.brand-architecture.at\/2022\/08\/29\/jungheinrich-merkencampagne-met-ambassadeur-nico-rosberg\/"},"modified":"2022-08-29T14:55:29","modified_gmt":"2022-08-29T12:55:29","slug":"jungheinrich-merkencampagne-met-ambassadeur-nico-rosberg","status":"publish","type":"post","link":"https:\/\/loginfo24.com\/nl\/2022\/08\/29\/jungheinrich-merkencampagne-met-ambassadeur-nico-rosberg\/","title":{"rendered":"Jungheinrich: Merkencampagne met ambassadeur Nico Rosberg"},"content":{"rendered":"
Pionier zijn \u2013 dat zit in het bloed van Jungheinrich. Al bijna 70 jaar ontwikkelt en produceert het bedrijf toekomstgerichte oplossingen voor de intralogistiek. Nu gaat het Hamburgse bedrijf ook nieuwe wegen in de marketing. “Als tradit merk moeten we ons steeds opnieuw uitvinden en innovaties stimuleren. Dit geldt niet alleen voor onze producten, maar ook voor onze merkcommunicatie. Daarom zetten we voor het eerst in op een pure digitale campagne, die we gelijktijdig op vijf continenten uitrollen,” legt Linda Duffy, Vice President Marketing bij Jungheinrich, uit.<\/strong><\/h5>\n

(Hamburg) De digitale campagne met de slogan “We\u2019re the Intralogistics Pioneers” moet de merkbekendheid van Jungheinrich, vooral bij digitaal geori\u00ebnteerde klantgroepen, verhogen en tegelijkertijd Jungheinrich presenteren als een innovatieve en aantrekkelijke werkgever die de toekomststhema’s automatisering, elektromobiliteit en duurzaamheid stimuleert. “Deze campagne laat zien wie we zijn en wie we zoeken: mensen die iets willen bewegen en de toekomst van de intralogistiek willen vormgeven,” aldus Duffy. Ondersteuning komt van Jungheinrichs merkambassadeur Nico Rosberg. De duurzaamheidsondernemer en Formule 1-wereldkampioen van 2016 is medeoprichter van het Greentech Festival, een wereldwijd platform voor toekomsttechnologie\u00ebn. “Nico is gepassioneerd door innovatieve en visionaire thema’s. Net als wij. Samen willen we onze pioniersgeest benutten en onze idee\u00ebn voor het duurzame magazijn van de toekomst nog sterker communiceren. Jungheinrich is het toekomstmerk van de intralogistiek en zo willen we het positioneren.” Bewust zet Jungheinrich daarbij in op de eigen medewerkers: “Collega’s over de hele wereld zijn belangrijke multiplicatoren die dagelijks in contact staan met klanten en potenti\u00eble nieuwe talenten en ons merkbelofte tot leven brengen,” aldus Duffy.<\/p>\n

Merk met toekomstthema’s bezetten<\/strong><\/h5>\n

Logischerwijs staan thema’s zoals duurzaamheid, effici\u00ebnte en klimaatvriendelijke aandrijftechnologie\u00ebn, evenals de intelligente verbinding en automatisering van magazijnprocessen centraal in de campagne. Jungheinrichs voortrekkersrol binnen de intralogistieksector in lithium-iontechnologie, de uitgebreide expertise op het gebied van elektromobiliteit en ge\u00efntegreerde energiesystemen, evenals AI-oplossingen rond magazijn- of vlootbeheer, onderstrepen de innovatie- en duurzaamheidskennis van Jungheinrich. “Duurzaamheid is diep verankerd in de bedrijfscultuur van Jungheinrich,” benadrukt Duffy. “Verantwoord omgaan met onze middelen is voor ons een kwestie van het hart. We willen impulsen geven, gebaande paden verlaten en nieuwe dingen wagen. Juist deze geest wordt overgebracht door de ‘Intralogistics Pioneers’-campagne.”
Foto: \u00a9 Jungheinrich<\/p>\n","protected":false},"excerpt":{"rendered":"

Pionier zijn \u2013 dat zit in het bloed van Jungheinrich. Al bijna 70 jaar ontwikkelt en produceert het bedrijf toekomstgerichte oplossingen voor de intralogistiek. Nu gaat [\u2026]<\/span><\/p>\n","protected":false},"author":0,"featured_media":9533,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1665,1557,1560,1561],"tags":[],"class_list":["post-58110","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-categories","category-forwarding-logistics","category-intralogistics","category-regions"],"acf":[],"yoast_head":"\nJungheinrich: Merkencampagne met ambassadeur Nico Rosberg - Loginfo24<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/loginfo24.com\/nl\/2022\/08\/29\/jungheinrich-merkencampagne-met-ambassadeur-nico-rosberg\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Jungheinrich: Merkencampagne met ambassadeur Nico Rosberg - Loginfo24\" \/>\n<meta property=\"og:description\" content=\"Pionier zijn \u2013 dat zit in het bloed van Jungheinrich. 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