{"id":58651,"date":"2022-09-25T19:40:58","date_gmt":"2022-09-25T17:40:58","guid":{"rendered":"https:\/\/blog.brand-architecture.at\/2022\/09\/25\/daimler-commence-la-production-locale-pour-le-marche-chinois\/"},"modified":"2022-09-25T19:40:58","modified_gmt":"2022-09-25T17:40:58","slug":"daimler-commence-la-production-locale-pour-le-marche-chinois","status":"publish","type":"post","link":"https:\/\/loginfo24.com\/fr\/2022\/09\/25\/daimler-commence-la-production-locale-pour-le-marche-chinois\/","title":{"rendered":"Daimler commence la production locale pour le march\u00e9 chinois"},"content":{"rendered":"
Beijing Foton Daimler Automotive (BFDA), la coentreprise de Daimler Truck Holding AG (Daimler Truck) et de Foton Motor, c\u00e9l\u00e8bre les premiers camions Mercedes-Benz produits localement lors d’une c\u00e9r\u00e9monie d’inauguration sur son nouveau site de production ultramoderne \u00e0 Huairou, P\u00e9kin. Avec le lancement pr\u00e9vu de la production en s\u00e9rie, Daimler Truck ouvre un nouveau chapitre en Chine. Dix ans apr\u00e8s le d\u00e9but de ses activit\u00e9s en Chine, BFDA continue d’\u00e9largir sa pr\u00e9sence et exploite le potentiel de croissance rentable. La nouvelle usine couvre une superficie de plus de 400 000 m2 et offre une ligne de production hautement flexible et \u00e9volutive selon le principe de la production lean.<\/strong><\/h5>\n

(P\u00e9kin, Chine) Karl Deppen, membre du conseil d’administration de Daimler Truck Holding AG, responsable de Daimler Truck Asia : \u00ab\u00a0La Chine est le plus grand march\u00e9 mondial des camions lourds et offre un potentiel de croissance consid\u00e9rable pour Daimler Truck. Nous sommes tr\u00e8s heureux que les premiers camions Mercedes-Benz fabriqu\u00e9s en Chine pour la Chine soient maintenant sur la route. Avec la technologie de pointe de Daimler Truck, qui repose sur notre strat\u00e9gie de plateforme mondiale, nous voulons d\u00e9passer les attentes de nos clients dans le segment de march\u00e9 en \u00e9volution des camions lourds en Chine.\u00a0\u00bb<\/p>\n

Mod\u00e8les Mercedes-Benz Actros adapt\u00e9s aux exigences des clients en Chine<\/strong><\/h5>\n

Le portefeuille de production de BFDA dans la nouvelle usine de Huairou comprend deux lignes de produits de tracteurs routiers du mod\u00e8le Mercedes-Benz Actros, toutes deux d\u00e9velopp\u00e9es sur la plateforme mondiale des camions lourds de Daimler Truck. Depuis le lancement de la premi\u00e8re g\u00e9n\u00e9ration d’Actros en 1996, plus de 1,5 million d’unit\u00e9s de ce mod\u00e8le ont \u00e9t\u00e9 vendues dans le monde.<\/p>\n

Le Mercedes-Benz Actros localis\u00e9 de BFDA est \u00e9quip\u00e9 du moteur OM471 de troisi\u00e8me g\u00e9n\u00e9ration, qui \u00e9tablit la norme en mati\u00e8re d’efficacit\u00e9 de transport optimis\u00e9e. Le mod\u00e8le Mercedes-Benz Actros C est l’option pour les clients ayant des exigences logistiques flexibles. Les deux lignes de produits localis\u00e9es ont \u00e9t\u00e9 d\u00e9velopp\u00e9es selon les normes de Mercedes-Benz Trucks pour r\u00e9pondre de mani\u00e8re fiable aux besoins des clients en Chine. Le savoir-faire local, la cr\u00e9ation de valeur locale et le d\u00e9veloppement des fournisseurs, combin\u00e9s \u00e0 l’expertise mondiale en recherche et d\u00e9veloppement ainsi qu’en fabrication de Daimler Truck, garantissent des normes de qualit\u00e9 \u00e9lev\u00e9es.<\/p>\n

Dr. Holger Scherr, pr\u00e9sident et PDG de Beijing Foton Daimler Automotive Co. Ltd : \u00ab\u00a0Pour r\u00e9pondre aux attentes croissantes du march\u00e9 en Chine, nous devons comprendre et prendre en compte comment nos produits et services aident nos clients \u00e0 r\u00e9ussir. Pour nous, le camion n’est pas une somme de caract\u00e9ristiques, mais un produit global qui r\u00e9pond aux exigences de performance, de fiabilit\u00e9 et de fonctionnalit\u00e9, tout en offrant au conducteur un environnement de travail plus attrayant qui le fatigue moins. Nous sommes convaincus que les Mercedes-Benz Actros et Actros C localis\u00e9s apporteront une valeur et un b\u00e9n\u00e9fice significatifs aux clients et aux conducteurs, contribuant ainsi \u00e0 la promesse de marque centr\u00e9e sur le client de Mercedes-Benz Trucks en Chine.\u00a0\u00bb<\/p>\n

Strat\u00e9gie ax\u00e9e sur le client avec des camions produits localement et import\u00e9s<\/strong><\/h5>\n

En plus des mod\u00e8les de tracteurs routiers Actros et Actros C produits localement, Daimler Truck continue d’importer des camions Mercedes-Benz en Chine, en se concentrant sur le secteur des ch\u00e2ssis pour des applications sp\u00e9ciales telles que les camions de pompiers, les pompes \u00e0 b\u00e9ton et m\u00eame les camping-cars. La marque existante Auman reste une base solide pour BFDA.<\/p>\n

Nicole Engel, PDG de Daimler Truck China Limited, ajoute : \u00ab\u00a0En poursuivant une strat\u00e9gie commerciale robuste et sur mesure, nous offrons \u00e0 nos clients dans divers segments d’application en Chine une valeur ajout\u00e9e et les aidons \u00e0 faire avancer le monde. Avec l’\u00e9tape importante de la production locale de notre mod\u00e8le de camion lourd le plus r\u00e9ussi de Mercedes-Benz Trucks, nous sommes encore mieux positionn\u00e9s sur le march\u00e9 local. Gr\u00e2ce aux innovations de pointe de Daimler Truck et \u00e0 notre longue exp\u00e9rience, nous sommes en mesure de continuer \u00e0 cro\u00eetre en Chine.\u00a0\u00bb<\/p>\n

Les Mercedes-Benz Actros et Actros C produits localement devraient \u00eatre livr\u00e9s aux clients en Chine en novembre de cette ann\u00e9e.<\/p>\n

Photo : \u00a9 Daimler Truck<\/p>\n","protected":false},"excerpt":{"rendered":"

Beijing Foton Daimler Automotive (BFDA), la coentreprise de Daimler Truck Holding AG (Daimler Truck) et de Foton Motor, c\u00e9l\u00e8bre les premiers camions Mercedes-Benz produits localement lors [\u2026]<\/span><\/p>\n","protected":false},"author":0,"featured_media":9306,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1557,1561],"tags":[],"class_list":["post-58651","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-forwarding-logistics","category-regions"],"acf":[],"yoast_head":"\nDaimler commence la production locale pour le march\u00e9 chinois - Loginfo24.<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/loginfo24.com\/fr\/2022\/09\/25\/daimler-commence-la-production-locale-pour-le-marche-chinois\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Daimler commence la production locale pour le march\u00e9 chinois - 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