{"id":71157,"date":"2025-11-20T13:08:59","date_gmt":"2025-11-20T12:08:59","guid":{"rendered":"https:\/\/blog.brand-architecture.at\/2025\/11\/20\/logistics-reply-intensifica-la-colaboracion-con-puma\/"},"modified":"2025-11-20T13:08:59","modified_gmt":"2025-11-20T12:08:59","slug":"logistics-reply-intensifica-la-colaboracion-con-puma","status":"publish","type":"post","link":"https:\/\/loginfo24.com\/es\/2025\/11\/20\/logistics-reply-intensifica-la-colaboracion-con-puma\/","title":{"rendered":"Logistics Reply intensifica la colaboraci\u00f3n con Puma"},"content":{"rendered":"<h5><strong>Logistics Reply, la empresa del grupo Reply especializada en soluciones innovadoras de cadena de suministro, intensifica su colaboraci\u00f3n con el fabricante global de art\u00edculos deportivos PUMA. El objetivo es optimizar a\u00fan m\u00e1s los procesos log\u00edsticos diarios y mejorar la experiencia del usuario a trav\u00e9s de la integraci\u00f3n de GaliLEA, un asistente basado en inteligencia artificial de la plataforma LEA Reply\u2122.<\/strong><\/h5>\n<p>(M\u00fanich\/Herzogenaurach) Tras el exitoso despliegue del sistema de gesti\u00f3n de almacenes (WMS) LEA Reply\u2122 en cuatro centros de distribuci\u00f3n clave en Austria, Sud\u00e1frica e India entre 2022 y 2024, PUMA ha creado una base operativa estable en las regiones EMEA y APAC. El sistema optimiza los procesos de almacenamiento, asegura una ejecuci\u00f3n log\u00edstica escalable y ofrece transparencia en tiempo real.<\/p>\n<p>Con GaliLEA, PUMA da un paso m\u00e1s: el asistente de IA apoya la toma de decisiones en el entorno din\u00e1mico de la cadena de suministro y hace que los procesos sean m\u00e1s eficientes y amigables para el usuario. A trav\u00e9s del lenguaje natural, tanto escrito como hablado, GaliLEA optimiza la interacci\u00f3n con los sistemas WMS. El sistema modular basado en microservicios y multiagentes se apoya en IA generativa. El n\u00facleo es el orquestador central, el \u00abAgent Space\u00bb, que coordina varios agentes inteligentes para soporte t\u00e9cnico automatizado y acceso a datos basado en IA.<\/p>\n<p>Los gerentes de almac\u00e9n y el personal log\u00edstico pueden utilizar GaliLEA para recuperar informaci\u00f3n del WMS o enfrentar desaf\u00edos operativos. El asistente proporciona soluciones inmediatas para problemas t\u00e9cnicos, accede a tickets anteriores y apoya, si es necesario, con solicitudes de soporte prellenadas. Adem\u00e1s, GaliLEA ofrece acceso a datos espec\u00edficos, como el estado de los pedidos de env\u00edo, y crea paneles personalizados para una visualizaci\u00f3n sencilla.<\/p>\n<p>Gracias a GaliLEA, PUMA ha podido mejorar significativamente el uso diario del WMS LEA Reply: los usuarios trabajan de manera m\u00e1s aut\u00f3noma, dependen menos del soporte externo y pueden gestionar los procesos m\u00e1s r\u00e1pidamente mediante acceso directo a datos y creaci\u00f3n de tickets asistida. Adem\u00e1s, reciben informaci\u00f3n en tiempo real que permite tomar decisiones informadas. Tambi\u00e9n se benefician de flujos log\u00edsticos redise\u00f1ados que simplifican la interacci\u00f3n con el sistema.<\/p>\n<p>\u00abEstamos entusiasmados con la colaboraci\u00f3n con Reply como uno de nuestros socios globales en el uso pionero de agentes de IA para sistemas de almacenamiento. En PUMA, siempre queremos ser innovadores y eficientes. Con GaliLEA, experimentamos de inmediato c\u00f3mo la IA acelera nuestros procesos de almacenamiento: desde entrenamientos multiling\u00fces hasta consultas r\u00e1pidas en lenguaje natural y la creaci\u00f3n instant\u00e1nea de paneles mediante comandos de texto o voz\u00bb, comenta Thomas Liske, Vicepresidente de Log\u00edstica en PUMA.<\/p>\n<p>Enrico Nebuloni, socio ejecutivo en Reply, a\u00f1ade: \u00abLas cadenas de suministro est\u00e1n entrando en una nueva era caracterizada por la inteligencia, la adaptabilidad y la autonom\u00eda. En la vanguardia se encuentra la IA basada en agentes, una nueva generaci\u00f3n de agentes inteligentes que pueden investigar informaci\u00f3n, razonar y actuar de manera independiente.\u00bb<\/p>\n<h5>Paso central en la transformaci\u00f3n digital<\/h5>\n<p>La asociaci\u00f3n marca un paso central en la transformaci\u00f3n digital de PUMA. El objetivo es aumentar la agilidad, mejorar la eficiencia y empoderar a los usuarios en la red log\u00edstica global. M\u00e1s informaci\u00f3n sobre la soluci\u00f3n log\u00edstica de PUMA y las aplicaciones de cadena de suministro de pr\u00f3xima generaci\u00f3n de Logistics Reply.<\/p>\n<p>Foto: \u00a9 Christoph Maderer\/Puma<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Logistics Reply, la empresa del grupo Reply especializada en soluciones innovadoras de cadena de suministro, intensifica su colaboraci\u00f3n con el fabricante global de art\u00edculos deportivos PUMA.<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":0,"featured_media":4215,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1557,1560,1561],"tags":[],"class_list":["post-71157","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-forwarding-logistics","category-intralogistics","category-regions"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Logistics Reply intensifica la colaboraci\u00f3n con Puma - Loginfo24<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/loginfo24.com\/es\/2025\/11\/20\/logistics-reply-intensifica-la-colaboracion-con-puma\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Logistics Reply intensifica la colaboraci\u00f3n con Puma - Loginfo24\" \/>\n<meta property=\"og:description\" content=\"Logistics Reply, la empresa del grupo Reply especializada en soluciones innovadoras de cadena de suministro, intensifica su colaboraci\u00f3n con el fabricante global de art\u00edculos deportivos PUMA. 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